Creating Priceless Experiences To Engage And Build Loyalty With HNWI

Client

American Express

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Event

American Express Centurion Cocktail & Dinner

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Location

Hong Kong, The Chinese Library at Tai Kwun

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Guest List

120 Centurion Cardholders and their family and friends.

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Background

The American Express Centurion Card is the most exclusive credit card for high net worth individuals.  American Express celebrates and thanks their Centurion Cardholders with specially curated, priceless experiences.

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Brief & Challenge

Clearwater Communications provided event planning and event management for American Express Centurion cocktail and dinner, rising to the challenge of creating unique, memorable experiences for Centurion's high net worth guests.

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Experience & Execution

The experience comprised an exquisite private dinner and cocktail experience in the Chinese Library at Tai Kwun, Hong Kong. 
 

The iconic, exclusive venue was transformed into a 1920’s Hong Kong Speakeasy with decorations, props and a specially curated entertainment programme.