Experiences To Build Employee Advocacy & Performance Excellence

Client

Sunlife

Event

Sun MDRT Macao 2018

Location

Macao

Guest List

600 management and staff participants from 7 business units.

Background

Sun MDRT Macao is one of the biggest annual events for Sun Life Financial Asia and a key incentive to reward Sun Life achievers for their performance and contribution. 

Brief & Challenge

Clearwater Communications provided full-service event management for Sun MDRT Macao 2018, comprising Sun MDRT Conference, Spectacular Soiree themed gala dinner and Helping Hands CSR activity, presented in a teambuilding experience to turn staff into passionate Sun Life MDRT advocates.

Experience & Execution

Sun MDRT incentive brand experience comprised:

  1. Sun MDRT Conference.

  2. The Spectacular Soiree 20’s themed gala dinner.

  3. Helping Hands CSR Activity – multi region delegates CSR activity to build prosthetic hands for global landmine amputees.

Results

Sun MDRT incentive event achieved its business objectives. 


The event increased staff loyalty, retention and created staff advocates and future leaders to inspire performance excellence.

© 2021 by Clearwater Communications. 

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